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Jay Conrad Levinson - Guerrilla Marketing and Joint Ventures

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Jay Conrad Levinson Guerrilla Marketing and Joint Ventures
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G U e R R i L L A M A R K e T i N G
AND
JOINT VENTURES

Praise For

G u e r r i l l a M a r k e t i n g
AND
JOINT VENTURES

Guerrilla Marketing and Joint Ventures will help any entrepreneur especially start-ups go from zero to heroits like David partnering with Goliath and both of them winning!

Kevin Harrington , CEO of As Seen On TV and star of ABCs hit show Shark Tank

This is quite simply the breakthrough book for business ownersof all sizesin all areas. All business success in the years ahead will be determined by your ability to enter into more and better joint ventures.

Brian Tracy , New York Times Bestselling Author, The Psychology of Selling

Discover the secret of leverage with this masterpiece by the late founding father of guerrilla marketing and his brilliant co-author. A truly practical, money-making, terrific work of genius.

Joe Vitale , author Hypnotic Writing and star of the movie The Secret

In the 35 years Margie and I have had our leadership training and development company, we have had many joint ventures. Some have worked well; others have been less successful. If we had read Jay and Sohails book Guerrilla Marketing and Joint Ventures years ago, our track record would be almost perfect. Their advice can help you, toobecause today you cant do everything by yourself. You need productive, strategic partnerships.

Ken Blanchard , co-author of New York Times Bestseller The One Minute Manager

Smart marketers have figured out that collaboration provides unbelievable potential for revenue generation. Jay and Sohail have laid out the plan for you to succeed with joint ventures. Read this book and gain the benefits of their experience!

Tom Hopkins , New York Times Bestselling Author of How to Master the Art of Selling

Jay Conrad Levinson has given so much to the business and marketing world over the past few decades. Its a fitting tribute that his final work should focus on the power of partnering with others in business to make magic happen. This final guerrilla marketing title with joint venture expert, Sohail Khan, is a must read for anyone wanting to bring this magic to their business.

Joel Comm , New York Times Bestselling Author of Twitter Power

Guerrilla Marketing and Joint Ventures brings you the strategies you really need to team up with the right people at the right time to bring in the revenue you want to have the profitable and successful business youve earned! Destined to become a classic.

Kevin Hogan , Author of Invisible Influence

Guerrilla Marketing and Joint Ventures is a powerful, step-by-step guide that will teach you how to leverage the brilliance of marketing titan, Jay Conrad Levinson, and the worlds leading Joint Venture expert, Sohail Khan. Packed full of easy to implement, high-ROI ideas and initiatives, bringing just 1% of whats taught to fruition will have a massive, positive impact on your income and your influence .

Steve Olsher , New York Times Bestselling Author of What Is Your WHAT?

Sohail and Jay hit a home run with this book. Guerrilla Marketing and Joint Ventures are what helped me to build several multi million dollar businesses, and Sohail nails it with his simple and easy to understand system for building profitable joint ventures. Dont walk, RUN and get this informationdo what Sohail says and you will not only find success, you will also benefit fully from Jays legacy.

Stephanie Frank , Best Selling Author of The Accidental Millionaire

G u e r r i l l a
M a r k e t i n g
AND
JOINT
VENTURES

Million Dollar Partnering Strategies
for Growing ANY Business
in ANY Economy

JAY CONRAD LEVINSON
AND SOHAIL KHAN

Picture 1

N EW Y ORK

G u e r r i l l a M a r k e t i n g AND JOINT VENTURES

Million Dollar Partnering Strategies for Growing ANY Business in ANY Economy

2019 JAY CONRAD LEVINSON AND SOHAIL KHAN .

All rights reserved. No portion of this book may be reproduced, stored in a retrieval system, or transmitted in any form or by any meanselectronic, mechanical, photocopy, recording, scanning, or otherexcept for brief quotations in critical reviews or articles, without the prior written permission of the publisher.

Published in New York, New York, by Morgan James Publishing. Morgan James is a trademark of Morgan James, LLC. www.MorganJamesPublishing.com

ISBN 978-1-63047-156-9 paperback

ISBN 978-1-63047-157-6 eBook

ISBN 978-1-63047-158-3 hardcover

Library of Congress Control Number: 2014933868

Cover Design by:

Rachel Lopez

www.r2cdesign.com

Interior Design by:

Bonnie Bushman

In an effort to support local communities raise awareness and funds Morgan - photo 2

In an effort to support local communities, raise awareness and funds, Morgan James Publishing donates a percentage of all book sales for the life of each book to Habitat for Humanity Peninsula and Greater Williamsburg.

Get involved today! Visit
www.MorganJamesBuilds.com

To my beautiful children Harry and Ana also my loving wife Eva for always being there in my life and supporting my dreams, my family, my publisher, my wonderful clients, students and mentors including my Father and my dear mentor who left this world with more light than it had when he was alive, the legendary Father of Guerrilla Marketing Jay Conrad Levinson.

To you the reader of this book I thank you from the bottom of my heart for choosing to educate yourself with what I believe is the single most powerful strategy in business today.

i n t r o d u c t i o n
by Jay Conrad Levinson

Its almost 30 years ago that I created one of the most important marketing movements in the world, Guerrilla Marketing, which has sold over 20 million copies in 60 languages worldwide. Little has really changed in the world of business.

Ive helped tens of millions of entrepreneurs, small and medium businesses level the playing field to compete effectively with the big guys, and promote their businesses successfully.

However, in todays global economy more people are looking to leverage what they have or what they can, to create a successful business without having to commit their life savings or take on massive debt.

Guerrilla Marketing has always been about low cost, high impact results and out of the 200 guerrilla marketing weapons mentioned in my book the best advice I can give to small business owners is to create fusion marketing, also known as joint ventures.

In Guerrilla Marketing and Joint Ventures , author, speaker, consultant and entrepreneur Sohail Khan has taken this strategy further to illustrate the huge opportunities that exist in the world today to create massive business leverage for low or zero cost.

Sohails unique skills in this area come from years of being mentored by the best (including me) and applying the strategies you are about to read in this book. In speaking about making millions, losing millions and then making a sensational comeback in just 30 days, Sohail proves that where there is a will there is always a waybacked by taking a strategic action-orientated approach that each of us can achieve.

Many people, and you might be one of them, are looking for ways to grow their business exponentially without being drawn into the traditional shot-gun approach to marketing where all they know is that they must spend money to make money. In writing Guerrilla Marketing and Joint Ventures , Sohail reveals Million Dollar Partnering strategies that can work for ANY business in ANY economy and combined with Guerrilla Marketing will provide your business with the most amazing marketing machine in the world.

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