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Introduction
The purpose of life is a life of purpose.
Robert Byrne
*****
Earn Extra Cash
This book is for people who want or need to earn some extra money outside of their day jobs.
Maybe you need a few extra dollars to make ends meet. Maybe you want to pay off debt. Maybe you want to save for a rainy day or for your childrens education.
Maybe you just want to treat yourself to a nice vacation or a new car without feeling guilty about it.
Maybe youre looking for a way out of the corporate world, an escape plan. Thats the ultimate financial freedom, right?
Thats how I got started down this entrepreneurial path, and its the best choice I ever made.
Youre willing to work for it because your future is worth working for.
But your time is limited, and you may not know where to start. There are a million and one ways to make money online, and everyone wants to sell you their proven system for Internet riches.
Its hard to tell whats a scam and whats legit. Perhaps youve tried some of these business opportunities in the past, but for whatever reason, they didnt work for you. Thats OK!
The mere fact that youre reading thisthat youre actively thinking about building an income stream you controlis a step in the right direction.
Real-World Examples
This book offers real-world examples of how regular people just like you and me are earning money outside traditional employment. Many have even turned their part-time ventures into full-time businesses, throwing off the shackles of their corporate overlords for good.
And the cool thing is, there are no special technical skills or prerequisites to get started with any of the ideas presented. Most dont require any big, scary upfront investment either.
Youll learn a variety of ways to begin earning job-free income, and you can pick and choose which ones sound most interesting and attainable to you.
Some of these opportunities may not sound as sexy as The 4-Hour Workweek or as appealing as multiple streams of passive income. But I believe you can achieve personal and financial freedom if you pursue your side hustle with discipline and persistence.
Making extra money isnt always easy, but it doesnt have to be that hard either. Too often, we overthink or overanalyze our options, but if wed just gotten started, we would have already seen some results! There are side hustles in this book that you can literally start today, using the skills and technology you already have. Im excited to share those ideas, along with tons of others, so that you can get started right away.
My Story
After college, I did what youre supposed to do: I got a job.
The problem was almost immediately I found myself looking for a way out. It wasnt that I hated the work or my coworkers, but it just wasnt what I wanted to do with my life. The thought of spending my next 30 years there was terrifying.
But even before that, Id somehow been bitten by the entrepreneurial bug. I was the kid who sold baseball cards at the end of the driveway, sold candy at summer camp, and sold paint jobs during college.
I loved seeing the direct impact of my efforts on the bottom line, which was something I definitely didnt see in my first real job. I was at the bottom rung of the corporate ladder for a giant auto manufacturer. If I was awful at my job or brilliant at it, it wouldnt make a blip on the radaror on my paycheckone way or the other.
So, on my evenings and weekends, I turned my attention online. Id been dabbling with building rudimentary websites, learning online advertising channels, and even running my own small marketing campaigns for other companies products to test the waters.
And thats what The Side Hustle is aboutfinding a low-risk way make more money. Most entrepreneurship books assume you have limitless time and limitless startup capital, but I know from talking to thousands of side hustlers, thats simply not the reality.
For me, I eventually invested in a complex website, but not until Id proven my concept on an ad budget that started at just $1 a day.
The business was a comparison-shopping service for footwear that earned money by referring shoppers to Zappos, Amazon, and other online retailers. After three years of side-hustling nights and weekends, this was the vehicle that let me quit my corporate job.
My story certainly isnt one of overnight success or courting venture capitalists. Instead, I steadily built up my side hustle until I could say good-bye to corporate work.
And thats what I want to share with you here. I want you to see how you, too, have everything you need to start a viable side hustle that one day might take you out of the daily grind.
If youre looking for a get-rich-quick scheme or the secret to overnight success, you wont find it here. But what you will find are real, down-to-earth entrepreneurs who were once sitting in your same position. They felt the same fears and uncertainties, but took action anyway.
Let their stories be your guide. To make extra money, you dont need to reinvent the wheel. The shortcut to success, if there is such a thing, is to learn from those whove gone before you. (It sounds simple, but it took me years to understand and fully embrace this!)
What is a Side Hustle?
A side hustle is simply anything you do to earn money outside of a traditional job. In generations past, this might have been known as moonlighting, but theres also a more entrepreneurial connotation than merely taking on a second job.
To me, a side hustle has an optimistic and empowering feel to it. Theres an upside potential or creative energy that perhaps your day job doesnt offer.
By starting smallin your spare timeand low risk, you can build a meaningful business and an additional income stream. Millions of people are doing just that, and you can do. In this book, I want to show you how.
Why Side Hustle?
There are a ton of distinct benefits to using your non-work hours more productively. This is your chance to get excited and make something happen.