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Gardner Susannah - Blogging for Dummies

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Gardner Susannah Blogging for Dummies

Blogging for Dummies: summary, description and annotation

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The best book on blogging, updated and better than ever!The blogosphere keeps changing and evolving, and so does this top blogging guide. A terrific book whether youre just starting out or are already blogging regularly, this book provides solid information on blogging basics, the anatomy of a good blog, and the tools you need to get started. Youll learn how to set up an account, find ample coverage of social plug-ins and emerging platforms like Squarespace and Overblog, and discover savvy ways to write your first post. Best of all, the book explores how you can make real money from your passion and become a professional blogger. Updates you on the latest blogging software and utilitiesExplains search engine optimization, so new readers will find your blogReviews advertising tools and techniques you can use to attract readersHelps you integrate your blog with social mediaDelves into professional blogging and how to make money from your blogStart blogging like a professional with the new edition of this top guide, Blogging For Dummies, 5th Edition.;Getting started with blogging. Discovering blog basics ; Entering the blogosphere ; Choosing and hosting blog software -- Setting up your blog. Starting a Blogger blog ; Starting a WordPress blog ; Starting a Tumblr blog ; Creating a Squarespace blog -- Fitting in and feeling good. Finding your niche ; Creating great content ; Building community with comments ; Blogging anonymously -- Going beyond words. Working with photos ; Starting a podcast ; Diving into vlogging ; Leveraging community with forums -- Marketing and promoting your blog. Reaching out with RSS ; Joining the Twitterverse ; Diving into social networking ; Measuring blog presence -- Getting business-y with it. Making mad mad money ; Blogging for companies -- The part of tens. Ten ways to grow community ; Ten things all bloggers should do.

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Blogging For Dummies Published by John Wiley Sons Inc 111 River Street - photo 1

Blogging For Dummies Published by John Wiley Sons Inc 111 River Street - photo 2

Blogging For Dummies

Published by: John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030-5774, www.wiley.com

Copyright 2016 by John Wiley & Sons, Inc., Hoboken, New Jersey

Published simultaneously in Canada

No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning or otherwise, except as permitted under Sections 107 or 108 of the 1976 United States Copyright Act, without the prior written permission of the Publisher. Requests to the Publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030, (201) 748-6011, fax (201) 748-6008, or online at http://www.wiley.com/go/permissions .

Trademarks: Wiley, For Dummies, the Dummies Man logo, Dummies.com, Making Everything Easier, and related trade dress are trademarks or registered trademarks of John Wiley & Sons, Inc. and may not be used without written permission. All other trademarks are the property of their respective owners. John Wiley & Sons, Inc. is not associated with any product or vendor mentioned in this book.

LIMIT OF LIABILITY/DISCLAIMER OF WARRANTY : THE PUBLISHER AND THE AUTHOR MAKE NO REPRESENTATIONS OR WARRANTIES WITH RESPECT TO THE ACCURACY OR COMPLETENESS OF THE CONTENTS OF THIS WORK AND SPECIFICALLY DISCLAIM ALL WARRANTIES, INCLUDING WITHOUT LIMITATION WARRANTIES OF FITNESS FOR A PARTICULAR PURPOSE. NO WARRANTY MAY BE CREATED OR EXTENDED BY SALES OR PROMOTIONAL MATERIALS. THE ADVICE AND STRATEGIES CONTAINED HEREIN MAY NOT BE SUITABLE FOR EVERY SITUATION. THIS WORK IS SOLD WITH THE UNDERSTANDING THAT THE PUBLISHER IS NOT ENGAGED IN RENDERING LEGAL, ACCOUNTING, OR OTHER PROFESSIONAL SERVICES. IF PROFESSIONAL ASSISTANCE IS REQUIRED, THE SERVICES OF A COMPETENT PROFESSIONAL PERSON SHOULD BE SOUGHT. NEITHER THE PUBLISHER NOR THE AUTHOR SHALL BE LIABLE FOR DAMAGES ARISING HEREFROM. THE FACT THAT AN ORGANIZATION OR WEBSITE IS REFERRED TO IN THIS WORK AS A CITATION AND/OR A POTENTIAL SOURCE OF FURTHER INFORMATION DOES NOT MEAN THAT THE AUTHOR OR THE PUBLISHER ENDORSES THE INFORMATION THE ORGANIZATION OR WEBSITE MAY PROVIDE OR RECOMMENDATIONS IT MAY MAKE. FURTHER, READERS SHOULD BE AWARE THAT INTERNET WEBSITES LISTED IN THIS WORK MAY HAVE CHANGED OR DISAPPEARED BETWEEN WHEN THIS WORK WAS WRITTEN AND WHEN IT IS READ.

For general information on our other products and services, please contact our Customer Care Department within the U.S. at 877-762-2974, outside the U.S. at 317-572-3993, or fax 317-572-4002. For technical support, please visit www.wiley.com/techsupport .

Wiley publishes in a variety of print and electronic formats and by print-on-demand. Some material included with standard print versions of this book may not be included in e-books or in print-on-demand. If this book refers to media such as a CD or DVD that is not included in the version you purchased, you may download this material at http://booksupport.wiley.com . For more information about Wiley products, visit www.wiley.com .

Library of Congress Control Number is available from the publisher: 2016940948

ISBN: 978-1-119-25780-6

ISBN 978-1-119-25781-3 (ePub); ISBN 978-1-119-25782-0 (ePDF)

Blogging For Dummies
To view this book's Cheat Sheet, simply go to www.dummies.com and search for Blogging For Dummies Cheat Sheet in the Search box.
  1. Table of Contents
Guide
Pages
Introduction

Allow me to be the first to welcome you to the blogosphere, an exciting and energetic space online that people are using to reach out, build communities, and express themselves. Blogging For Dummies, 6th Edition, is designed to help you through the process of starting a blog quickly, and it gives you the tools you need to make the most of your experience in the blogosphere. The entire book is updated and includes the very latest in blogging tips and tricks. Prepare to join the world of blogging!

About This Book

This book is designed to be useful for all kinds of bloggers, whether youre the CEO of a major corporation or a hobbyist with a passion for communicating. I focus on what makes a blog work and how a blog can work for you. Also, I realize that not everyone has the technical skills necessary to start a blog, so I provide options for all levels of experience.

This book is useful to you whether youre taking part in the conversations in the world of blogs or becoming a blogger yourself. I cover everything from technology to legal issues, so you can go forward knowing you have a resource that covers every aspect of this exciting medium.

Whether youre building a blog as a rank beginner or redesigning an existing blog to make it better, you can find everything you need in these pages. The fact that youre holding this book likely means you have some ideas about starting a blog and I want to get you started right away!

The first part of the book gets you blogging quickly and safely. , I show you the fastest and easiest way to get started immediately with your very own blog.

However, you dont have to memorize this book or even read it in order. Feel free to skip straight to the chapter with the information you need and come back to the beginning later. Each chapter is designed to give you easy answers and guidance, accompanied by step-by-step instructions for specific tasks.

I include sidebars that give you more information, but you dont need to read those sidebars if youre short on time. A Technical Stuff icon also indicates helpful extras that you can come back to when you have more time.

Keeping things consistent makes them easier to understand. In this book, those consistent elements are conventions. Notice how the word conventions is in italics? Thats a convention I use frequently. I put new terms in italics and then define them so that you know what they mean.

URLs (web addresses) or email addresses in text look like this: www.resourcefulmommy.com . Sometimes, however, I use the full URL, like this: http://traction.tractionsoftware.com/traction because the URL is unusual or lacks the www prefix.

Most web browsers today dont require the introductory http:// for web addresses, though, so you dont have to type it in.

Foolish Assumptions

Just because blogs have a funny name doesnt mean they have to be written by funny people or even humorous ones! If you can write an email, you can write a blog. Have confidence in yourself and realize that blogs are an informal medium that forgives mistakes unless you try to hide them. In keeping with the philosophy behind the For Dummies series, this book is an easy-to-use guide designed for readers with a wide range of experience. Being interested in blogs is all that I expect from you.

If youre new to blogs, this book gets you started and walks you step by step through all the skills and elements you need to create a successful web log. If youve been reading and using blogs for some time now, this book is an ideal reference that can help you ensure that youre doing the best job possible with any blog that you start or manage.

That said, you dont need to know much more than how to use a web browser, open and create files on your computer, and get connected to the Internet, so you dont need to be a computer genius, either.

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