Carr. - Pinterest Marketing For Dummies

Pinterest Marketing Dummies

by Kelby Carr

Pinterest Marketing For Dummies

Published by John Wiley & Sons, Inc. 111 River Street Hoboken, NJ 07030-5774

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Copyright 2012 by John Wiley & Sons, Inc., Hoboken, New Jersey

Published by John Wiley & Sons, Inc., Hoboken, New Jersey

Published simultaneously in Canada

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Library of Congress Control Number is available from the publisher

ISBN 978-1-118-38315-5 (pbk); ISBN 978-1-118-38310-0 (ebk); ISBN 978-1-118-38312-4 (ebk); ISBN 978-1-118-38311-7 (ebk)

Manufactured in the United States of America

10 9 8 7 6 5 4 3 2 1

About the Author

Kelby Carr is the founder and CEO of Type-A Parent ( www.typeaparent.com ), a social network and online magazine-style blog founded in 2007 for parent bloggers, and Type-A Parent Conference ( www.typeaconference.com ), an annual blogging and social media conference founded in 2009 that attracts major corporations and hundreds of parents who blog. She is a social media and blogger outreach consultant. She is a frequent speaker on new media topics.

Shes been coding since 1982, social networking online since 1984, web publishing since 1992, blogging since 2002, and tweeting since 2007. She was an early adopter of Pinterest, and is active there daily with thousands of followers and hundreds of pins.

You can follow her on Twitter at @typeamom ( http://twitter.com/typeamom ), find her on Facebook at http://facebook.com/kelby , and, of course, follow her personal Pinterest account at http://pinterest.com/kelby and her business account at http://pinterest.com/typeacon .

Dedication

This book is dedicated to my husband and three children. They are my world, and I would even give up the Internet for them. Fortunately, they havent asked me to. Yet.

Authors Acknowledgments

Thank you to Ellen Gerstein for being a great friend and for making this happen, to Amy Fandrei for sealing the deal, to Linda Morris for the great editing, and to Melanie Nelson for having one of the hottest brains I know (and for killer technical editing). I also want to acknowledge the many smart and talented business people, entrepreneurs, public relations people, and marketing gurus I call friends who are a constant source of knowledge and information about this fascinating world of social media.

Publishers Acknowledgments

Were proud of this book; please send us your comments at http://dummies.custhelp.com . For other comments, please contact our Customer Care Department within the U.S. at 877-762-2974, outside the U.S. at 317-572-3993, or fax 317-572-4002.

Some of the people who helped bring this book to market include the following:

Acquisitions and Editorial

Project Editor: Linda Morris

Acquisitions Editor: Amy Fandrei

Copy Editor: Linda Morris

Technical Editor: Melanie Nelson

Editorial Manager: Jodi Jensen

Editorial Assistant: Leslie Saxman

Sr. Editorial Assistant: Cherie Case

Cover Photo: kizikayaphotos/iStockphoto.com

Cartoons: Rich Tennant ( www.the5thwave.com )

Composition Services

Project Coordinator: Patrick Redmond

Layout and Graphics: Jennifer Creasey, Lavonne Roberts

Proofreader: Rebecca Denoncour

Indexer: Palmer Publishing Services

Publishing and Editorial for Technology Dummies

Richard Swadley, Vice President and Executive Group Publisher

Andy Cummings, Vice President and Publisher

Mary Bednarek, Executive Acquisitions Director

Mary C. Corder, Editorial Director

Publishing for Consumer Dummies

Kathleen Nebenhaus, Vice President and Executive Publisher

Composition Services

Debbie Stailey, Director of Composition Services