Disclaimer
T he concepts and ideas used in this e-book are intended solely for reference and educational purposes. The author takes no responsibility or claim regarding any damage or loss incurred due to the application or misinterpretation of any of the material contained in this e-book. This e-book is the property of the author. Any reproduction, in the form of mechanical, electronic or any other means is forbidden without the consent of the author. This includes photocopying, recording, xerography and any other form of reproduction. The information presented in this product is intended for your educational and entertainment purposes only. The author is not making any claims as to the income you may earn.. Before embarking on any endeavor, please use caution and seek the advice of your own personal professional advisers, such as your attorney and your accountant. Any income figures that may be mentioned throughout this book are purely anecdotal, and does the individual sharing the information achieve figures that have been passed on concerning the results. The author has performed no independent verification of the statements made by those individuals. Please do not assume that you will make those same income figures. Please do not construe any statement in this website/product as a claim or representation of average earnings. There are NO average earnings. Testimonials and statements of individuals are not to be construed as claims or representations of average earnings. Success in any endeavor is based on many factors individual to you. The author does not know your educational background, your skills, your prior experience, or the time you will devote to the endeavor. Please perform your own due diligence before embarking on any course of action. Follow the advice of your personal qualified advisers. There are risks involved with any endeavor and some endeavors are not suitable for certain individuals. If you use capital, only "risk" capital should be used. There is no guarantee that you will earn any money using any of the ideas presented in this material. Examples in this material are not to be interpreted as a promise or guarantee of earnings. Many factors will be important in determining your actual results and no guarantees are made that you will achieve results similar the ones listed. No guarantee is made that you will achieve any result from the ideas presented in this material. The author will not share in your success, nor will the author be responsible for your failure or for your actions in any endeavor you may undertake. Past performance is not a guaranteed indication of future results. Materials in this product and the corresponding website may contain information that includes or is based upon forward-looking statements within the meaning of the securities litigation reform act of 1995. Forward-looking statements provide the expectations or forecasts of future events. You can identify these statements by the fact that they do not relate strictly to historical or current facts. They use words such as anticipate, estimate, expect, project, intend, plan, believe, and other words and terms of similar meaning in connection with a description of potential earnings or financial performance. Any and all forward-looking statements in the following material are intended to express the author's opinion of earnings potential. They are opinions only and should not be relied upon as fact.
Copyright Hillary Scholl 2014
Contents
Disclaimer
Summary
Chapter One
What Is Instagram?
History Of Instagram
How Instagram Is Helping Businesses
Chapter Two
How To Setup An Account
Getting Started
How To Edit Your Bio
Features You Need to Know About
Your Web Profile
Hashtags
Follow
Filters
Other Photo Editing Features
The Web Feed
Photo Maps
The New Instagram Video
How to Make Videos on Instagram
Chapter Three
How to Get Followers
Know Your Audience
The Power of Hashtags
What Likes and Comments Can Do for You
Who You Need to Be Following
When to Post
Chapter Four
How To Keep Your Followers Engaged
Know Your Followers and Fans
What to Post
What You Need to Offer
Photo Contests
Photo a Day Contests
You Dont HAVE To Give Away A Prize
Unique Hashtags
Chapter Five
Instagram For Branding
Build Momentum about Your Products or Services
Asking for Feedback and Opinions
Chapter Six
How To Turn Followers Into Customers
Call to Action
Promo Codes
Promote Latest Offers and Deals
Chapter Seven
Step by Step marketing Guide for Instagram ....................................................34-58
Chapter Eight 9
Integrating Instagram With Other Social Sites..............................59
Facebook........................................................................................ 60
Twitter............................................................................................60
Foursquare......................................................................................60
Embedding Photos and Videos........................................................60
Other Apps That Integrate Well With Instagram............................61
Hipstamatic.....................................................................................61
Gramgrab........................................................................................62
GramFeed.......................................................................................62
Prinstagram....................................................................................63
Statigram........................................................................................63
Conclusion ........................................................................................................................69
FOREWORD
S ocial networking sites have become a hub for business owners to promote their businesses and engage with potential consumers. This has lead to Social Media Optimization becoming an integral part of most businesses' marketing strategies. Instagram is one such networking site that has only become bigger since its launch in 2010. Instagram is a social networking site based on a combination of photo and video sharing.
In a short span of time it has become the biggest photo-sharing site with about 180 million monthly active users. From a business perspective it proposes reaching out to over a 100 million potential consumers. Businesses as big as Audi, Burberry, Starbucks and Adidas actively use Instagram to promote themselves, so there is no reason why you can't too.
Instagram is an easy to use site with a lot of promise. This e-book with a detail step by step guide is aimed at providing all the information you need to reap the benefits of this effective, almost cost-free marketing hub.
Contrary to general perception, Instagram not only caters to the retail and food industry, it also holds a lot of potential for other business types, as long as you use the right strategies. This e-book is well equipped to guide you through the entire procedure from setting up your own account to generating traffic to your money sites and your possibility to convert them to realize sales with full possibility to become instant profits
Chapter One
What Is Instagram?
I nstagram is a photo and video sharing website and mobile application that allows users to upload, filter and share photos with followers and friends on Instagram and other social networking sites simultaneously. The photos in Instagram appear to be square rather than the 16:9 aspect ratio photos that are generally available in most phones today. The square photo format gives the images a vintage feel like Polaroid instant photographs.