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Eva Hemmungs Wirtén - Making Marie Curie: Intellectual Property and Celebrity Culture in an Age of Information

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In many ways, Marie Curie represents modern science. Her considerable lifetime achievementsthe first woman to be awarded a Nobel Prize, the only woman to be awarded the Prize in two fields, and the only person to be awarded Nobel Prizes in multiple sciencesare studied by schoolchildren across the world. When, in 2009, the New Scientist carried out a poll for the Most Inspirational Female Scientist of All Time, the result was a foregone conclusion: Marie Curie trounced her closest runner-up, Rosalind Franklin, winning double the number of Franklins votes. She is a role model to women embarking on a career in science, the pride of two nationsPoland and Franceand, not least of all, a European Union brand for excellence in science.
Making Marie Curie explores what went into the creation of this icon of science. It is not a traditional biography, or one that attempts to uncover the real Marie Curie. Rather, Eva Hemmungs Wirtn, by tracing a career that spans two centuries and a world war, provides an innovative and historically grounded account of how modern science emerges in tandem with celebrity culture under the influence of intellectual property in a dawning age of information. She explores the emergence of the Curie persona, the information culture of the period that shaped its development, and the strategies Curie used to manage and exploit her intellectual property. How did one create and maintain for oneself the persona of scientist at the beginning of the twentieth century? What special conditions bore upon scientific women, and on married women in particular? How was French identity claimed, established, and subverted? How, and with what consequences, was a scientific reputation secured?
In its exploration of these questions and many more, Making Marie Curie provides a composite picture not only of the making of Marie Curie, but the making of modern science itself.

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Making Marie Curie

SCIENCE.CULTURE

A series edited by Adrian Johns

O THER SCIENCE.CULTURE SERIES TITLES AVAILABLE: The Scientific Revolution by Steven Shapin (1996) Putting Science in Its Place by David N. Livingstone (2003) Human-Built World by Thomas P. Hughes (2004) The Intelligibility of Nature by Peter Dear (2006) Everyday Technology by David Arnold (2013) The Gaia Hypothesis by Michael Ruse (2013)

Making Marie Curie
Intellectual Property and Celebrity Culture in an Age of Information

Eva Hemmungs Wirtn

The University of Chicago Press

Chicago and London

EVA HEMMUNGS WIRTN is professor of mediated culture at Linkping University, Sweden. She is the author of Terms of Use: Negotiating the Jungle of the Intellectual Commons and No Trespassing: Authorship, Intellectual Property Rights, and the Boundaries of Globalization.

The University of Chicago Press, Chicago 60637

The University of Chicago Press, Ltd., London 2015 by Eva Hemmungs Wirtn

All rights reserved. Published 2015.

Printed in the United States of America 24 23 22 21 20 19 18 17 16 15 1 2 3 4 5

ISBN-13: 978-0-226-23584-4 (cloth) ISBN-13: 978-0-22623598-1 (e-book) DOI: 10.7208/chicago/9780226235981.001.0001

Library of Congress Cataloging-in-Publication Data Hemmungs Wirtn, Eva, author.

Making Marie Curie : intellectual property and celebrity culture in an age of information / Eva Hemmungs Wirtn.

pages ; cm. (Science.culture)

Includes bibliographical references and index.

ISBN 978-0-226-23584-4 (cloth : alk. paper) ISBN 0-226-23584-X (cloth : alk. paper) ISBN 978-0-22623598-1 (e-book) 1. Curie, Marie, 18671934. 2. Women chemistsFrance. 3. CelebritiesFrance. 4. Women in science. 5. Intellectual propertyHistory. I. Title. II. Series: Science.culture.

QD22.C8H46 2015

540.92dc23

[B]2014026044

This paper meets the requirements of ANSI / NISO Z39.48-1992 (Permanence of Paper).

To Per

Contents

The result was something of a foregone conclusion. Marie Curie (18671934) demolished the competition, beating her runner-up Rosalind Franklin with double the number of votes. By virtue of having discovered and later isolated radium, and then coining the term radioactivity for the new science she and her husband Pierre introduced to the world, Curie remainsalong with Albert Einsteinthe most instantly recognizable face of modern science. So far the only woman twice awarded the Nobel Prize, her 1903 and 1911 distinctions assure her a permanent seat on the Mount Olympus of science.

Children read about Marie Curies accomplishments in school, learning just how far perseverance and commitment can take you. For each new generation, the same lesson applies: the sky is the limit, even for girls. Countless adolescents who dream about Life in the Laboratory consider the Polish-French scientist a role model. Curies private and professional life continues to fascinate and supply steady demand for new biographies. No textbook, dictionary, or exhaustive encyclopedia of twentieth-century sci

Admired, revered, idolized. Character-wise, there is no end in sight to the praise. But what about her contribution to science? Here, the verdict is less honorific. Laurent Lemire, one of Curies French biographers, suggests that she might be the victim of an Anglo-Saxon depreciation logic fueled by cultural incomprehension and competition. Be that as it may. If we apply Mertons potential to become an eponyma name powerful enough to label an entire epochs worth of knowledgeas a standard, then we will be limited to a very small sample of people. And they would all be men.

In contrast to Newton, Darwin, Freud, Einstein, Keynes, or any other Great Male Scientist targeted for a storyline using The Man to get at The World, Curie resists abstraction. The male scientist, for all his idiosyncrasies, retains his ability to function as a catalyst for generalizable observations about science. He fits, even as a misfit. Curie, on the other hand, circulates in the closed loop reserved for a specific historical actor, whose experience as a woman is so extraordinary that it cannot be abstracted or generalized. As a result, the only story Marie Curie can tell us is the one about her. Period. Compared to a sad Mary Poppins, labeled the Edith Piaf of radioactivity, even likened to Victor Hugos Cosette, Curie may be malleable enough to be anyone, real or fictitious, as long as she stays unique, one-of-a-kind, beyond comparison. As much as possible, I have tried to resist any diminishing logic that situates her as a woman first, a person only second, and a catalyst for generalizable observations on the conditions of modern science a distant third.

We make room for Marie Curie in our collective consciousness for all sorts of reasons. My own motives never included trying to unearth the real Curie behind a centurys worth of representational bounty. Authenticity searches are hopelessly quixotic to begin with, but even more to the point, I have never considered the representational bounty surrounding Curie a curtain hiding something really interesting. As the title suggests, my concern is precisely with the work that has gone into (and that continues to go into) the making of Marie Curie. This means recognizing that the hybrid traces of laboratory notebooks, articles, papers, patents, legal doctrine, advertising, penny press clippings, and popular science articles as well as the polls, encyclopedias, top-ten lists, biographies, and biopics are as relevant to the ongoing cultural construction of Curie as any biographical (or even scientific) so-called fact.

The inspiration for this book is straightforward enough. It can be traced back to my longstanding interest in the contentious role of intellectual property in late modern society. An interest historically motivated, not because I expect the past to serve up neat answers to the predicaments of the present, but because I share Steven Shapins belief that we write about the past as an expression of present concerns and that we can write about the past to find out about how it came to be that we live as we now do, and, indeed, for giving better descriptions of the way we live now.

But exactly what does a scientific life look like today? And how can someone like Marie Curie possibly tell us something new about it? My answer will come in the shape of the three combinable motifs that structure the narrative of this book: the impact of intellectual property in the domain of science and research; the emergence of celebrity culture and its role in shaping the image of the scientist; and finally, the question of how to organize scientific information as part of the modern infrastructure of knowledge. Although other choices could have been made, I take these three concerns to be central to contemporary scientific life. So they were to Marie Curies. Simply put, it is my hope that the juxtaposition of these three entities does end up giving a better description of the way we live now.

Intellectual property has become ubiquitous throughout the academy, despite a long history of being considered ideologically antithetical to traditional academic values of openness and sharing. Patents focus on innovation, trademarks on information, and copyright primarily on cultural expressions: together they constitute the benchmark regulation regime for universities and higher education. But this is only the benchmark formal regulation regime, because as in all social relations, the law does not reach every-where. Informal codes of conduct and norms continue to have a presence in university culture and beyond. Nonetheless, lengthy negotiations regarding the scope of the Big Threealone or in combinationawait any scientist embarking on a new project, whether slotted in the pure or applied category. From publish-or-perish to patent-or-perish, a jungle of licenses, trade secrets, and confidentiality agreements has increasingly turned laboratories into walled and privatized spaces within universities.

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