Mark Yarnell - How to Become Filthy, Stinking Rich Through Network Marketing: Without Alienating Friends and Family

CONTENTS

Copyright 2012 by Mark Yarnell, Valerie Bates, Derek Hall, and Shelby Hall. All rights reserved.

Published by John Wiley & Sons, Inc., Hoboken, New Jersey.

Published simultaneously in Canada.

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Library of Congress Cataloging-in-Publication Data:

How to become filthy, stinking rich through network marketing: without alienating friends and family / Mark Yarnell... [et al.].

p. cm.

Includes index.

ISBN 978-1-118-14426-8 (pbk); ISBN 978-1-118-22572-1 (ebk); ISBN 978-1-118-23307-8 (ebk); ISBN 978-1-118-26370-9 (ebk)

1. Multilevel marketing. I. Yarnell, Mark, 1950

HF5415.126.Y366 2012

658.872dc23

2011044317

This book is dedicated to a better future for our precious children and grandchildren: Amy, Eric, Christine, Kennedy, and future generations.

Mark and Valerie

We dedicate this book to our four grown children, Bradley, Trevor, Allison, and Amanda, and their spouses, as well as each of our 18 grandchildren. The roles you play in our lives add meaning to each and every day.

Shelby and Derek

ACKNOWLEDGMENTS

We acknowledge those individuals we admire as business experts and pioneers, whom we have mentioned throughout this book, namely: Dr. Taylor Hartman, Robert K. Greenleaf, Larry Spears, Alfred Alder, Warren Buffet, Sam Walton, Harland Sanders, Larry H. Miller, Dave Thomas, and Henry Ford. We also thank professional network marketers and personal friends, Jerry Campisi, Albert Muir, A. J. Monte, Marshall Douglas, and Judge Vernon Douglas.

A special acknowledgment to Vincent Hall, patriarch to a new generation of American citizens, who, as a coal miner in Yorkshire, England, had the vision for a better life at age 34 to uproot his wife and four children and emigrate to America, seeking the opportunities only this great country can provide.

Derek and Shelby Hall

Heartfelt thanks to those professional networkers whose leadership continues to inspire so many to follow their own path to freedom, fulfillment, and legacy and whose stories we have told here: Margie Aliprandi, John Terhune, Debbie Campisi, Donnie and Dianne Walker, Danelle Rich, Laura Kall, Donna Imson, and Amber and Dean De Grasse.

Were so grateful to our talented daughter Christine Perkio for her many years of outstanding support in our writing and networking endeavors.

Valerie Bates and Mark Yarnell

INTRODUCTION

Mark Yarnell

Thanks to the field of network marketing, I have lived a charmed life. It didnt start out this way, though; like most of my baby boomer peers, I blindly accepted and lived according to a significant lie until I was 36 years old: I believed that I had to choose between quantity of stuff or quality of life. In essence, I either had to give up precious time with those I loved, or I needed to accept a less demanding career with minimal rewards in exchange for enhanced personal freedom. I took a shot at both scenarios, and neither brought fulfillment.

When I succeeded financially in my early twenties, by working 60-hour weeks, I desperately longed for more time to enjoy my family. After changing careers and shifting my focus from the automobile industry to the ministry, I found myself with plenty of time but limited income. Had network marketing never surfaced, Im sure, like most of my friends, I would have gone to my grave believing the lie. But for the past 25 years, Ive been able to enjoy wealth and time-freedomcompliments of network marketing.

As luck would have it, a close friend and church member approached me in April of 1986 with a ground-floor network marketing opportunity at precisely the time that my banker was threatening to repossess my used car. With no college degree to fall back on and limited time to solve my debt crisis, I decided to give this industry a shot. It was a serious gamble; I had to borrow some capital just to pay bills, and the last thing I needed was to incur more debt by investing in my own business. But I took the risk and, as the saying goes, the rest is history. Within a year I was earning 10 times more money than I had ever earned in any of my previous positionsand I had all the free time I needed to relocate to Aspen, Colorado, where I could snow ski and hang glide to my hearts content.

Network marketing was the vehicle by which I was able to achieve freedom in the arenas of both personal wealth and personal time. The first year was a whirlwind of self-indulgence, during which I centered my life on extreme sports and expensive toys. However, I began to feel worthless toward the end of that year. There was a huge gaping hole that I couldnt seem to plug with material possessions, and I felt like I was squandering my free time. Thats when I decided to go back to work.

Since my work focused on building my network marketing organization, I contacted the home office to find out where the smallest number of distributors were located. It turned out to be Jacksonville, Florida, so I relocated there and spent a year recruiting new people.

I moved many times over the next several years, and both my income and my free time continued to increase. In hindsight, I was probably looking for a geographical cure to boredomwhich I never found. But along the way I began to write magazine articles about network marketing, and in 1996 a major publisher asked me to write a book about our industry.