Go Pro: 7 Steps to Becominga Network Marketing Professional |
Summary & Key Takeaways
By Masters in Minutes
Published by Masters in Minutes
Copyright 2015 Masters in Minutes
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Table of Contents
Introduction
Eric Worre has been a leader in the NetworkMarketing Profession for over 25 years. In the course of hisesteemed career as a top-producing Network Marketing Professional,he has:
Earned over $15 million
Built sales organizations totaling over 500,000distributors in over 60 countries
Worked as the president of a $200 milliondirect-selling company
Co-founded and worked as president of his owncompany, TPNThe Peoples Network
Worked as a seven-figure-a-year marketing consultantto the direct-selling industry.
Along the way, Eric has purposefully becomean accomplished trainer, and has conducted live events with morethan 250,000 people around the world.
In this summary, we are going to give youthe fundamental principles Eric has used to create successfulbusinesses and become a Network Marketing Professional so you cando the same.
Decide To Become A Pro
There are three types of people in NetworkMarketing:
Posers
Posers treat this profession as a lotteryticket. Theyre hoping to hit it big with as little effort aspossible.
Amateurs
Amateurs focus on luck, timing, positioningand shortcuts.
Additionally, amateurs look for angles ongimmicks like newspaper advertising, help wanted signs by the sideof the road, passing out fliers, going door to door, etc.
Professionals
Professionals focus on putting in the longterm work to hone the skills that will make them successful. Itwill take years to become a world-class professional but the greatthing is you can make good money along the way.
Youll Need To Learn SomeSkills
There are three elements to your NetworkMarketing Business:
The company products.
Companys compensation/payment plan.
YOU!
The third element is the most important, andthat element is YOU. You are really the only variable. Everyone hasthe same product and the same compensation plan, but you are goingto be the difference between success and failure.
[Y]ou need to take full responsibility for yourNetwork Marketing business. Decide today never to blame anyone oranything else for your lack of results.
Never blame your upline for your problemsand challenges. Treat your upline as a resource, never as anexcuse. Your success ultimately falls on you.
Skill #1 Finding Prospects
Posers look at their immediate 4 or 5friends they can get to join the operation.
Amateurs create a list of prospects andstart tackling that list but it begins to dwindle.
Professionals recognize finding newprospects is a core skill to learn. They dont worry about runningout of people.
Creating Your List of Prospects
Step One:
Make a comprehensive list of EVERYONE youknow. Whether you like them or not. No matter what age they are.Whether or not you see them as a prospect. Just put them on thelist! Writing everyone down on a list will free up space in yourmind to think of new prospects.
You are not required to prospect everyone onthe list.
Step Two:
Look at the people on your list and thinkabout who they know. Add these people to your list. Odds are youknow them too.
Step Three:
Constantly expand your list. Professionalshave a goal of adding two new people to their list every day. Thinkabout this as a core skill and it will become easier and easier themore you do it. You meet people every day. Add them to yourlist!
This is not to say you pitch everyone youput on your list. You are just keeping track of the new people youmeet. Right now you are just creating new relationships that maybecome prospects down the road or lead to connections with otherprospects.
Step Four:
Network on purpose. Get out there. Have somefun. Join a new gym. Volunteer for a cause thats important to you.Find places and organizations where you can meet new people. Notonly will it be good for your business, but youll also make somegreat friends.
Skill #2 InvitingProspects To Understand Your Product Or Opportunity
Amateurs act more like sharks when gainingprospects. This scares people away. Professionals are more likefarmers or consultants building relationships and friendships andbuilding trust. They offer to help others when needed and giveadvice or feedback. Then when the time is right they will offertheir product or service.
Rule Number One
Emotionally detach yourself from theoutcome. Dont get wrapped up in trying to get people signed on.Focus on educating and helping. Youre not a shark. Youre aconsultant offering suggestions on how people can live better.
Rule Number Two
Be Yourself
So many people become a different person whenthey start inviting. This makes everyone uncomfortable. Justfocus on being your best self.
Rule Number Three
Bring passion and enthusiasm
Get focused. Listen to some music that inspires you. Smile when youre on the phone. I assureyou, your positive emotion will translate i nto betterresults.
Rule Number Four
Have a strong posture. Be bold, confidentand strong.
Be yourself, but be a bolder self. Be yourself,but be a stronger self. Be yourself, but be a more confidentselfat least when youre inviting. I found I could do that forshort periods of time at the beginning and, just like building anew muscle, I could eventually do it longer and longer until itbecame a part of me.
Step One: Be in a Hurry
If you give the impression youre in ahurry, your invitations will be shorter, with fewer questions, lessresistance and people will be more respectful of your time.
Example lead-ins:
I dont have a lot of time to talk, but it wasreally important I reach you.
I have to run, but
Step Two: Sincerely Compliment theProspect
When you do compliment someone, make sure itis sincere! This will make them more agreeable and open to what youhave to say.
Examples:
Youve been very successful and Ive alwaysrespected the way youve done business.
You are super sharp. Can I ask what you do for aliving?
Step Three: Make the Invitation
There are three types of approach dependingon the person you are working with:
The Direct Approach
The direct approach should be reserved forpeople that know and respect you.
Examples of warm market direct approach:
I think Ive found a way for us to really boostour cash flow.
When I thought of people who could make anabsolute fortune with a business Ive found, I thought ofyou.
Examples of cold market direct approach:
Have you ever thought of diversifying yourincome?
Do you keep your career options open?
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