Seth Roberts - The Shangri-La Diet: The No Hunger Eat Anything Weight-Loss Plan

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Table of Contents

Seth Roberts, during a twenty-year bout of fiendish creativity,
was willing to use his own body as a laboratory,
and now has hit upon a weight-loss theory that just
might benefit a few million people. This is what can
happen when creative people ask smart questions, and
have the relentless energy to follow through.

Stephen J. Dubner, coauthor of Freakonomics

In fact, it might benefit a few billion.

Dennis Prager, radio talk-show host

Instant willpower!

Womans World

Absurd, ridiculous, and remarkable. It is quite simply
one of the most unusual weight-loss books ever written.
... I have an inkling that Seth Roberts just might
be onto something. The Shangri-La Diet is most certainly
a paradigm-shifter of epic proportions.

Diet-Blog.com

Everything on the cover is literally true. You make
one almost-subtle change, and you lose weight.... The
first and only diet book that Ive ever seen that really
delivers.

CalorieLab.com

The Diet to End All Diets. Its like a diet pill in book
form. No one need ever be fat again!

Joyce Cohen, New York Times columnist and blogger ( Hunt Grunt )

The strangest, easiest way to lose weight.

Kathy Sierra, blogger ( Creating Passionate Users ) and author of Head First Java

A PERIGEE BOOK

Published by the Penguin Group

Penguin Group (USA) Inc.

375 Hudson Street, New York, New York 10014, USA

Penguin Group (Canada), 90 Eglinton Avenue East, Suite 700, Toronto, Ontario M4P 2Y3, Canada (a division of Pearson Penguin Canada Inc.) Penguin Books Ltd., 80 Strand, London WC2R 0RL, England Penguin Group Ireland, 25 St. Stephens Green, Dublin 2, Ireland (a division of Penguin Books Ltd.) Penguin Group (Australia), 250 Camberwell Road, Camberwell, Victoria 3124, Australia (a division of Pearson Australia Group Pty. Ltd.) Penguin Books India Pvt. Ltd., 11 Community Centre, Panchsheel Park, New Delhi-110 017, India Penguin Group (NZ), 67 Apollo Drive, Rosedale, North Shore 0745, Auckland, New Zealand (a division of Pearson New Zealand Ltd.) Penguin Books (South Africa) (Pty.) Ltd., 24 Sturdee Avenue, Rosebank, Johannesburg 2196, South Africa

Penguin Books Ltd., Registered Offiices: 80 Strand, London WC2R 0RL, England

While the author has made every effort to provide accurate telephone numbers and Internet addresses at the time of publication, neither the publisher nor the author assumes any responsibility for errors, or for changes that occur after publication. Further, the publisher does not have any control over and does not assume any responsibility for author or third-party websites or their content.

Copyright 2006 by Seth Roberts, Ph.D.

All rights reserved. No part of this book may be reproduced, scanned, or distributed in any printed or electronic form without permission. Please do not participate in or encourage piracy of copyrighted materials in violation of the authors rights. Purchase only authorized editions. PERIGEE is a registered trademark of Penguin Group (USA) Inc. The P design is a trademark belonging to Penguin Group (USA) Inc.

PRINTING HISTORY

Perigee trade paperback edition / May 2007

eISBN : 978-1-101-04077-5

Roberts, Seth Douglass, date.

The Shangri-la diet: the no hunger, eat anything weight-loss plan/Seth Roberts.

p. cm.

Includes bibliographical references and index.

eISBN : 978-1-101-04077-5

1. Reducing diets. 2. Weight loss. I. Title.

RM222.2.R

613.25dc22

PUBLISHERS NOTE: Neither the publisher nor the author is engaged in rendering professional information, advice, or services to the individual reader. The ideas, procedures, and suggestions contained in this book are not intended as a substitute for consulting with your physician. All matters regarding your health require medical supervision. In particular, excess weight can be associated with hidden ailments, such as heart disease and diabetes, that should be medically determined before undertaking a major change in your dietary habits. Neither the author nor the publisher shall be liable or responsible for any loss or damage allegedly arising from any information, advice, or suggestion in this book.

Most Perigee Books are available at special quantity discounts for bulk purchases for sales promotions, premiums, fund-raising, or educational use. Special books, or book excerpts, can also be created to fiit specifiic needs. For details, write: Special Markets, Penguin Group (USA) Inc., 375 Hudson Street, New York, New York 10014.

http://us.penguingroup.com

To animal-learning researchers everywhere

Let them gather all the food of these good years.... That food shall be a reserve for the land against the seven years of famine.

GENESIS 41

Curiously enough, the immense dinner of the night before, which ought to have lasted me a week, made me hungrier than usual.

Love in a Cold Climate

FOREWORD

The Shangri-La Diet , first published April 2006, came into a world not expecting it. There had been a Freakonomics column in the New York Times about my work and a website started by someone else devoted to the diet, but these did not change the fact that the book was unlike any other diet book on the market. It described a counterintuitive, strikingly simple new way to lose weight that had no obvious precedent. Drink fat to lose fat? Really?

Was the world ready for such a break with the past? Fortunately for me and anyone who wants to lose weight, the answer was: Part of the world.

The plainest evidence of the openness to this new idea in weight loss was the rapid growth of the Internet forums for the book (http://boards. shangriladiet.com). Nine months after the book came out, the forums have more than thirty thousand posts from more than two thousand people, and they continue to grow steadily.

Thousands of forum posts have shown that SLD worked much better than any other diet the person had tried. Its a miracle, one poster explained, because its an easy, cheap, and painless solution to a very serious problem. What makes it a bloody miracle is the unexpectedness of it.... In my heart of hearts, I was sure Id never be thin again.

Many of the posts describe how the diet has affected appetite (my night snacking cravings are just gone) and eating behavior (turning down chocolate, only eating when Im actually hungry), confirming what the book describes.

Much of my professional life has involved statistics and data analysis; I was able to put these skills to good use because a poster in Texas named Rey Arbolay started and has maintained a special place on the forums for posting SLD weight-loss progress. To date, about one hundred people have provided data. This moved the evidence that the diet worked beyond a series of single cases. (For my analysis of this data, see What to Expect, page 81.) As far as I know, such broad and detailed information is not widely available for any other weight-loss method.

On the other hand, forum posts also pointed out some weaknesses, limitations, and failures of SLD. The first version of the diet did not work for everyone, and some people lost weight only slowly. As these results came in (along with many more positive results), I began to feel as if I had an army of remarkably resourceful and dedicated people on my side. Slowly but surely, like a large group of workers pulling something heavy up a hill, the forums posters have improved the diet. I had been studying weight control for more than fifteen years; in nine months the forums improved on the best I had been able to do. The updates in this edition of the book are mainly based on these improvements.

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