Making Agents Wealthy
MAKING AGENTS WEALTHY
The #1 Results-Oriented System for
Women in Real Estate
Take your real estate sales to the next level without sounding
salesy, chasing clients, cold calling, or door knocking
KAREN COFFEY
NEW YORK
LONDONNASHVILLEMELBOURNEVANCOUVER
MAKING AGENTS WEALTHY
The #1 Results Oriented System for Women in Real Estate
2021 Karen Coffey
All rights reserved. No portion of this book may be reproduced, stored in a retrieval system, or transmitted in any form or by any meanselectronic, mechanical, photocopy, recording, scanning, or otherexcept for brief quotations in critical reviews or articles, without the prior written permission of the publisher.
Published in New York, New York, by Morgan James Publishing. Morgan James is a trademark of Morgan James, LLC. www.MorganJamesPublishing.com
The contents of this book are not intended to be legal or finance advice in anyway. It is important that you do your due diligence and follow all local, state and federal laws, regulations and guidelines as each area is unique as far as real estate law is concerned. Always check with your broker to make sure you are in compliance.
ISBN 9781631952425 paperback
ISBN 9781631952432 eBook
Library of Congress Control Number: 2020939162
Cover Design by:
Megan Dillon
Interior Design by:
Chris Treccani
www.3dogcreative.net
Morgan James is a proud partner of Habitat for Humanity Peninsula and Greater Williamsburg. Partners in building since 2006.
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Introduction:
HER SECRET WEAPON
You are the designer of your destiny. You are the author of your story.
Lisa Nichols
S ince 2009, I have helped thousands of women in real estate grow their business and be successful. In doing so, Ive witnessed firsthand their daily struggle to achieve their goals while maintaining a positive work/life balance. Ive coached them through their inability to pay their bills or handle the financial ups and downs of commission sales from month to month, and Ive been a cheerleader as well as a shoulder to cry on. Through all the seminars, conferences, books, and on-the-job training, Ive found that success as a real estate agent boils down to mastering three things: mindset , skills , and systems .
- Mindset is the magic pill! Yes, you heard me rightthere is a magic pill to getting everything you want out of your real estate career, and its your mindset. Im not talking about positive thinking. Having the right mindset is much more than that. Im talking about a results-oriented approach to everything you do. In this book, I will take you step by step through what I call the Money Miracles and Breakthroughs Process. It will give you immediate traction in your business.
- Skills . When youre skilled at making sales, you gain massive amounts of confidence. You close differently, you act differently, and your customers and clients notice. They know when youre skilled and experienced, and they know when youre bluffing. You have probably bluffed your way through a sale, so how do you gain massive amounts of confidence? In a wordskills! Effective skills will help you earn a lot of money in the real estate business. If this seems too basic, lets think about it for a minute. Youve been to hundreds of trainings and classes, youve taken tons of notes, you know everything there is to know about the topic, and BAM! An opportunity comes your way to show off your newfound knowledge, and you feel like its your first day learning to talk. You fumble over your words, you cant quite grasp what youre supposed to do or say, and with head hung low, you vow youll do better next time. Knowledge has failed you, and the only way out is to get up, get into action, and get some skills. Im talking about becoming a skilled master, a precision ninja, the Heisman trophy winner of lead conversion! This type of skill doesnt happen overnight. Ill share some juicy tricks of the trade based on my own dreadful experiences and incompetence so you dont have to repeat my mistakes.
- Systems . Systems make everything shine brighter, go faster, and run more smoothly. Having great systems to streamline your efficiency represents money in your pocket, but just any system wont do. You need systems that are liberating, effective, freeing, fun, smart, easy, plug-and-play systems that will make you a superstar. These kinds of systems are worth every minute of your time to implement, and produce a great return on investment. I will share with you some of my never-before revealed systems on how to make $100,000 in 100 days. This is exactly how I did it, even when I was in a new market where I had never sold real estate before. I did it all using effective systems. This is how my real estate clients are doing it month after month, and you can too.
So, get ready for a complete reboot of your real estate career. This is the secret weapon youve been hoping for. Grab a pen, a notebook, and maybe a latte, and get ready to learn how to outperform, outwit, and perhaps most importantly, outearn your competition, even if youre new to real estate sales or youve just moved to a new area and youre breaking into the housing market there. This information will uncover, chisel away, and rid you of everything thats been standing in your way of making $150,000, $250,000, or even half a million dollars per year in real estate sales.
Remember that magic pill I spoke of earlier? Well, the magic is about to start right now!
Making Agents Wealthy is the number-one resource for real estate professionals who are serious about growing their business and being successful year after year. More than that, this book is specifically written for women in real estate. It is meant to be read, studied, and implemented one chapter at a time. My suggestion is to read a chapter and immediately follow through with the given exercises, checklists, downloads, and templates. Give yourself time to implement them correctly and allow yourself to get into the habit of using them before moving on to the next chapter and thus the next step in the process.
Disclaimer: If you are currently a licensed real estate agent and will commit to this program for 90 to 180 days and be accountable to the actions I will ask you to do, this program will completely transform your business and your life, but you have to do the work. You must have the desire and the belief that after reading these chapters, you can and will do the work. After coaching and training professionals for more than eleven years, Ive come to understand that I cant want it more than you do. I have put these chapters in a specific order for good reason, and you will want to complete each chapter before moving on to the next.
Its time to let go of all that you thought was true: your excuses and limiting beliefs, and your baggage, mind tricks, and bad experiences that have held you back from success. Thats exactly why you purchased this book. You feel the need to break out of the rut youre in, but you dont know how. I ask you to give yourself a fighting chance. Build your business the right way. Listen, be open-minded, and do things differently.
For me it was extremely painful to acknowledge that it was time to pick up the broken parts of my life and reconstruct my thoughts, habits, and daily disciplines so that I could have everything my family and I deserve. It was extremely important for me to support my family, to have choices in the way I work and live, and to not be tied to a desk. In sales, there can be a lot of pain around rejection, and for women even more so. Rejection is a core fear of the female psyche. Im not too proud to admit the countless nights I broke down and cried after exhausting days with nothing to show for my efforts. Picking myself up off the floor to do it again the next day was a miserable, humbling experience, but something happened... something changed... and I cant wait to share it with you.
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