Cumberlidge - Cracking The Website Code: Grow Your Own Online Business Faster With A Smarter Website and Savvy Marketing

What Others Are Saying

"When Janice first told me what her book was about, my first thought was, 'Well, okay but what else is there to say about websites? Plus, I just outsource all this stuff.'

"Of course, what Id conveniently forgotten was what its like when you first start a business and youre strapped for cash. The ideal is that youll get an expert to do it for you; the reality is usually somewhat different, unless youre very lucky.

"When I started reading Cracking The Website Code, I only got a few pages in and my first thought was, 'I wish this book had been around when I started my business.' Because although there are tons of nerdy, technical manuals about how to code and how to do this, that, and the other, there isnt much at all out there for the 'normal' business owner who needs to know the basics about websites.

"And even if you do get someone else to build your website, you still need to know the basics otherwise, how do you know what youre getting? How do you know youre not being taken for a ride or sold a lemon?

"Janices book is filled with smart, practical, simple stuff you need to know about the online world. And the regular exercises mean you actually get stuff done. Unlike so many business books, Janices focus is on practical actions that make a difference right now.

"If youre a business owner just starting out, and you dont have the budget for a professional web developer, you need to read this book. And if you do have the budget, you still need to read this book because youll be able to stay in full control of your new website as the experts develop it for you."

~ Vicky Fraser, vickyfraser.com, U.K.

"Janice has a way of covering quite a complex topic in a straight forward, sometimes humorous, no nonsense and no hype manner that takes you through a logical and step by step thought process to go through when setting up your website.

"As a marketer, I especially enjoyed the section on the '10 Essential Ingredients Every Website Needs' I wished I had this when I was setting up my website its pure gold dust as Janice explains exactly how to make your website pop out to the exact people who are looking for you and what you have to offer. I used to think that my target audience was 'everyone' but Janice teaches you through helpful worksheets how easy and important it is to hone in on your ideal customer or client and how to make them actually want to buy from you without them feeling they are being 'sold' to! This one section on its own is worth much more than the cost of the book!!

"I would absolutely recommend this book to anyone who is thinking of revamping their website or starting a website as Janice not only covers the step by step process, but also the essential marketing mindset behind everything she teaches. An essential read for anyone using a website to promote their business!"

~ Nicky Price, diamondmlmtraining.com, U.K.

"I didn't know where to start with setting up a website, I was concerned that I didn't have the knowledge to start and the whole idea worried me. From reading your book I learnt that it wasn't as complicated as I imagined but it did require thought and planning. The book taught me how to plan my content and who to aim it at.

"I liked The 10 Essential Ingredients Every Website Needs, my ideas really started to flow by reading that chapter. It made me put pen to paper and I could see that I could set up my own website and it wasn't as scary as I thought.

"I also loved the way the book has bullet points and is methodical. Just by reading it you can create and envision how your website is going to look and who your target audience will be and also how to keep people coming back to your website.

"I would definitely recommend the book it really is all you need to set up your website, it's simple to understand and it gives you all the tools you need. There is so much information, it's literally a step by step guide to setting up your own website.

"I loved the way the book was presented; it's very simple to understand, the little quotes from entrepreneurs are great and you finish the book believing not only that you can set up a website yourself but that it will be amazing too."

~Louise Paterson, macrosandmuscle.com, U.K.

"For anyone who hasn't yet ventured into the online world (and also for some who have but need some assistance), this book covers all the essential bases, gives practical steps to get started and keep improving, and then leaves the reader with enough information to enable them to delve deeper into the subject (as needed) later on down the track once they're up and running. I highly recommend it.

"I was very impressed with what you've put together. It's a lot of information that is practical and doesn't bog the reader down or turn it into a technical tome. Perfect in other words. If people want the 'super tech' they can go down that rabbit hole on their own.

"I also used the book to turn my mind to a website I've recently created and I'll be running my eye over it again in the weeks to come."

~Aaron Parker, amazingdiscountsdaily.com, Australia

"This book cracks the website and details exactly what you need to do to make any business website a success. If only I had been given this book 8 years ago when I first started building websites for clients - this will shave months if not years off of your online business learning curve.

"What most people who hire a website designer dont understand is that many of the people you can hire out there just 'put a site together' with no consideration to the impact on your business, let alone delivering a focused effort to get your business results.

"Cracking the Website Code goes past the technical and mundane, way past, and delivers precise wisdom that can only be gained from years of consulting experience. Whatever Janice is charging for her services she needs to triple them today!"

~ Steve Dimmick, freelancingevolution.com, U.S.A.

"It's very well written. It's not just informative, you also explain very vividly why and how to approach everything. And I really like your writing style!!! You are funny, serious, authentic, convincing and that's great. I'm going to learn a lot from you and your book!"

~Cori Graubaum, graytreemusic.net, Germany

"We didn't even know how to start a website! Teaching us the ins and outs of blogs and optimization, understanding how to look at the analytics and the structure and layout of the site was priceless. We learned how to use the numbers to help grow our market. We also learned we cannot do this on our own and it was a great decision to have a professional like you do it for us. Making us the YouTube videos on how to use WordPress and how to write and optimize the blogs was the very best and I still refer to them.

"You were willing to be very available and patient with us. You made all efforts to listen to our questions and understand them. Even if they were rudimentary for you, you always treated us with respect. You go above and beyond our expectations anytime the call of duty arises. Also, you send us tips and give us tools that to continue to help us, instead of trying to get us to hire you!

"I think that the biggest problem is that people try and do it all themselves. We didn't event know how to find a platform for a website let alone know how to format it."

~Lesley Fahey, seedsupplements.com, U.S.A.

GROW YOUR ONLINE BUSINESS FASTER

WITH A SMARTER WEBSITE AND SAVVY MARKETING

By

JANICE

CUMBERLIDGE

CRACKING THE WEBSITE CODE