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Soundview Executive Book Summaries. - Resonate: present visual stories that transform audiences

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Reveals the underlying story form of all great presentations that will not only create impact, but will move people to action

Presentations are meant to inform, inspire, and persuade audiences. So why then do so many audiences leave feeling like theyve wasted their time? All too often, presentations dont resonate with the audience and move them to transformative action.

Just as the authors first book helped presenters become visual communicators, Resonate helps you make a strong connection with your audience and lead them to purposeful action. The authors approach is simple: building a presentation today is a bit like writing a documentary. Using this approach, youll convey your content with passion, persuasion, and impact.

  • Author has a proven track record, including having created the slides in Al Gores Oscar-winning An Inconvenient Truth
  • Focuses on content development methodologies that are not only fundamental but will move people to...

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Praise for Resonate Nancy Duarte boils down great presentations to the essence - photo 1
Praise for Resonate

Nancy Duarte boils down great presentations to the essence of what connects peoplegreat stories. As a leader, you need to connect, convince, and change people with your wordsso dont you dare start your next presentation without consulting this book first!

Charlene Li
Author, Open Leadership
Founder, Altimeter Group

Storytelling, empathy, and creativity are fundamental to the way we communicate, learn, and grow. Resonate teaches us how to access and master these gifts in meaningful and productive ways.

Biz Stone
Twitter Co-Founder

Resonate takes you on a beautiful journey illustrating how to construct and deliver the kind of presentations that are truly remarkable, memorable... and may even change the world. Anyone with ambition to make a difference in this world needs to get this important book. Nancy has made another remarkable contribution!

Garr Reynolds
Author of Presentation Zen and The Naked Presenter

TED knows first-hand how ideas that spread change the world. If you read Resonate, youll learn how to present ideas that stand out, are repeated, and create change.

Tom Rielly
Community Director, TED Conferences

Nancy knows a secret, and shes not shy about sharing it: If you are intentional about your presentations, if you tell a story on purpose, if you set out to cause the change you say you want, youll succeed. This book goes a long way in selling you on making that choice.

Seth Godin
Speaker, Blogger, and Author

There is a stark difference between facts and a story, between an image and a design, between conveying information and moving people. These differences distinguish people who yell but arent heard from those whose whispers resonate loudly and clearly. This is a gorgeous book. Powerful ideas, visually delectable, and with life-changing insight.

Jennifer Aaker
General Atlantic Professor of Marketing at Stanford Graduate School of Business and Co-Author of The Dragonfly Effect

At the heart of leadership and learning is great storytelling. Resonate will both inspire and give you the tools to teach, motivate, and encourage audiences not just to listen but to change and to act... and the world needs a lot more of that! This book is a keeper, one to be read and reread by anyone in the business of persuasion.

Jacqueline Novogratz
CEO of Acumen Fund and Author of The Blue Sweater

Shes done it again! Far more than an encore performance, Resonate has everythingthe beginning, middle, and endto make your pitch sing. Bravo, Nancy!

Raymond Nasr
Advisor, Twitter, Inc.

As Nancy Duarte knows better than anyone, its not about the slides. This smart, insightful book will teach you how to use the power of story to recast your thinking and reinvigorate your presentations. Resonate is a must-read for anyone who has to stand before an audience and persuade.

Daniel H. Pink
Author of DRIVE and A Whole New Mind

Duartes approach takes the reader through somethingtransformation is the keybeing purposeful about how and where you take your audience is something that most presenters fail to even consider, let alone construct.

Danl Lewin
Corporate Vice President, Microsoft Corporation

Nancy is one of the great storytellers of our time. Thanks for letting us take a look behind the curtain and learn from your giftedness!

Mark Miller
Vice President, Training and Development, Chick-fil-A

The next time you need to tell a story, be sure to have a copy of Nancys book as your trusty guide. Through the ups and downs, the tears and the applause, Nancy will help you find your way through the often mysterious, fascinating, and powerful world of storytelling.

Cliff Atkinson
Author of Beyond Bullet Points and The Backchannel

The problem with most presentations is that speakers dont have a compelling story to tell before they open PowerPoint. Resonate solves the problem. Its another magnificent book by the worlds top presentation designer, Nancy Duarte. It will hold a permanent place next to Duartes Slide:ology on my bookshelf!

Carmine Gallo
Communication Skills Coach and Author of The Presentation Secrets of Steve Jobs

Resonate shows you how to evolve information into a story that connects with your audiences and rallies them to action. This powerful and groundbreaking work is essential reading for executives, entrepreneurs, students, teachers, civil servantseveryone with ideas and the desire to move them forward.

Karen Tucker
CEO, Churchill Club

resonate
PRESENT VISUAL STORIES THAT TRANSFORM AUDIENCES

Nancy Duarte

author of slide:ology

Resonate Present Visual Stories that Transform Audiences by Nancy Duarte - photo 2

Resonate

Present Visual Stories that Transform Audiences

by Nancy Duarte

Copyright 2010 by Nancy Duarte. All rights reserved.

Design and production by Duarte Design, Inc.

Published by John Wiley & Sons, Inc., Hoboken, New Jersey.

Published simultaneously in Canada.

No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning, or otherwise, except as permitted under Section 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, Inc., 222 Rosewood Drive, Danvers, MA 01923, (978) 750-8400, fax (978) 646-8600, or on the web at www.copyright.com. Requests to the Publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030, (201) 748-6011, fax (201) 748-6008, or online at http://www.wiley.com/go/permissions.

Limit of Liability/Disclaimer of Warranty: While the publisher and author have used their best efforts in preparing this book, they make no representations or warranties with respect to the accuracy or completeness of the contents of this book and specifically disclaim any implied warranties of merchantability or fitness for a particular purpose. No warranty may be created or extended by sales representatives or written sales materials. The advice and strategies contained herein may not be suitable for your situation. You should consult with a professional where appropriate. Neither the publisher nor author shall be liable for any loss of profit or any other commercial damages, including but not limited to special, incidental, consequential, or other damages.

For general information on our other products and services or for technical support, please contact our Customer Care Department within the United States at (800) 762-2974, outside the United States at (317) 572-3993 or fax (317) 572-4002.

Wiley also publishes its books in a variety of electronic formats. Some content that appears in print may not be available in electronic books. For more information about Wiley products, visit our web site at www.wiley.com.

ISBN: 978-0-470-63201-7

I miss you Daddy.

The mystery lies in the use of language to express human life.

Eudora Welty

Acknowledgments
Foreword Great presentations are like magic They amaze their audiences And - photo 3
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