Simone P. Joyaux - Strategic Fund Development: Building Profitable Relationships That Last

Praise for Strategic Fund Development , Third Edition

Few people understand the totality of fundraising strategy like Simone Joyaux. In the third edition of Strategic Fund Development Simone provides must-have insight into effective decision-making models that will lead you to well-managed and successful development efforts. Most important about this new edition is the insight you will gain to engage board members, staff, and volunteers in meeting organizational goals.

Ted Hart, ACFRE

Highly functioning nonprofit philanthropic organizations are the cornerstone of any democratic society. With her truly holistic approach toward fundraising and organizational development, Simone presents great insights in building those organizations. This makes her one of the most influential fundraising thinkers globally. This is not a book for North American fundraisers only. It is a must-read for anyone, active at any level, in any nonprofit organization anywhere in the world. By the way, for those who think fundraising is just learning some techniques to raise money, this book explains how wrong that is.

Ilja De Coster, Senior Fundraising Consultant and Managing Partner, EthiCom, Belgium

An indispensable resource! This is the one reference book that I recommend to the students in my course on fundraising campaigns at the Universit de Montral. The book presents a great variety of key features while it interlaces methodology with practical approaches. As such, it is an outstanding resource for any philanthropic endeavor, and it will contribute to the successful planning of great fundraising campaigns.

Dominique Richard, Executive Director, Muscular Dystrophy Canada, Qubec division

Simone, thanks again for motivating me, reminding me of my responsibilities as a person and a professional. Thanks for the intellectual workout too often missing in the day-to-day grind.

Wendy Zufelt-Baxter, MA, CFRE, Campaign Coaches, Canada

When the Fundraising Management Certificate curriculum was recently revised, I immediately added your book as required reading for my course. The course focuses on the nuts and bolts of running a fund development office. Your book stresses the need for organizational infrastructure and strong fundamentals, just the message I wanted to deliver. And it reminds students that fundraising professionals must play a broad and strategic role in an organization. I wish it were required reading for CEOs!

Cathy Mann, CFRE, Academic Coordinator and Instructor, Ryerson University, Chang School; Fundraising Management Certificate Program and Principal, Cathy Mann & Associates

Copyright 2011 by Simone P. Joyaux. All rights reserved.

Published by John Wiley & Sons, Inc., Hoboken, New Jersey.
Published simultaneously in Canada.

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Library of Congress Cataloging-in-Publication Data:

Joyaux, Simone P.
Strategic fund development : building profitable relationships that last / Simone P.
Joyaux.3rd ed.
p. cm.
Includes bibliographical references and index.
ISBN 978-0-470-88851-3 (hardback); ISBN 978-1-118-06225-8 (ebk.);
ISBN 978-1-118-06226-5 (ebk); ISBN 978-1-118-06227-2 (ebk.)
1. Fund raising. I. Title.
HG177.J69 2011
658.15224dc22
2010053523

Pour Georges qui aurait t si fier de me voir auteur comme lui. C'est la troisime dition, mon Pre!

For the six Joyaux siblings, the Big Kids and the Little Kids. We were never in one book together. Separated by years and two editions of Dad's blockbuster.

Foreword

Dear Reader,

This Foreword was written by Tim Burchillprofessional colleague and personal friendand originally appeared in the second edition of Strategic Fund Development (2001).

Tim died suddenly on February 20, 2007. Beyond our reach now. Always remembered with admiration, gratitude, and great affection.

It seems fitting to keep Tims foreword for this third edition. First, because of what he said: He so well understood the intent of the book. Second, because his name represents so much of what is good and important about this sector.

As always, thank you, Tim.

In this second edition of her cogent and popular Strategic Fund Development , Simone P. Joyaux, ACFRE, writes that visioning is a lively process of sharing what people most care about in a way that creates enthusiasm and shared commitment, a collective sense of what matters to the organization and its participants. Your organizations vision is a snapshot of your desired future.

Another contemporary observer of organizational planning and leadership, Joel Barker, author and futurist, offers a prescription for organizations of all kinds, from governments to multinationals, and from highly endowed universities to grassroots not-for-profit agencies:

• Organizations with vision are powerfully enabled.
• Organizations without vision are at risk.

Simone Joyaux provides those of us who labor in the vineyards of the philanthropic sector with invaluable tools and concepts for translating organizational vision into reality. As one who has enjoyed the privilege of being a colleague of Simones in various venues, I view this volume as but one more component of the innumerable contributions she has made to not-for-profit organizations and their stakeholders over the past quarter century.

A foreword is probably not the place to summarize key points of a book. But three central messages in this volume are so critical to a proper perspective of the philanthropic sector that they warrant highlighting: