Charly Leetham - Get Ranked - The Art of Search Engine Optimisation and Getting Indexed Fast

How To....

Get Ranked

The Art of Search Engine Optimisation and Getting Indexed Fast

By Charly Leetham

Published by Dreamstone 2012 and 2013

Look out for Other Books in

Series, coming soon

Charly Leetham, www.AskCharlyLeetham.com (a Leetham Trust Project) and Dreamstone 2009 to 2013, all rights reserved.

No parts of this work may be copied without the authors permission. Conditions of use of this book are in the Disclaimer section of the book.

If you would like to provide feedback on this book please send it to

Table of Contents

THE CONTENTS OF THIS MANUAL REFLECT THE AUTHORS VIEWS ACQUIRED THROUGH HER EXPERIENCE ON THE TOPIC UNDER DISCUSSION.

THE AUTHOR OR PUBLISHER DISCLAIMS ANY PERSONAL LOSS OR LIABILITY CAUSED BY THE UTILIZATION OF ANY INFORMATION PRESENTED HEREIN. THE AUTHOR IS NOT ENGAGED IN RENDERING ANY LEGAL OR PROFESSIONAL ADVICE. THE SERVICES OF A PROFESSIONAL PERSON ARE RECOMMENDED IF LEGAL ADVICE OR ASSISTANCE IS NEEDED.

WHILE THE SOURCES MENTIONED HEREIN ARE ASSUMED TO BE RELIABLE AT THE TIME OF WRITING, THE AUTHOR AND PUBLISHER, OR THEIR AFFILIATES ARE NOT RESPONSIBLE FOR THEIR ACTIVITIES.

FROM TIME TO TIME, SOURCES MAY TERMINATE OR MOVE AND PRICES MAY CHANGE WITHOUT NOTICE. SOURCES CAN ONLY BE CONFIRMED RELIABLE AT THE TIME OF ORIGINAL PUBLICATION OF THIS MANUAL.

THIS MANUAL IS A GUIDE ONLY AND, AS SUCH, SHOULD BE CONSIDERED SOLELY FOR BASIC INFORMATION. EARNINGS OR PROFITS DERIVED FROM PARTICIPATING IN THE FOLLOWING PROGRAM ARE ENTIRELY GENERATED BY THE AMBITIONS, MOTIVATION, DESIRES, AND ABILITIES OF THE INDIVIDUAL READER.

NO PART OF THIS MANUAL MAY BE ALTERED, COPIED, OR DISTRIBUTED, WITHOUT PRIOR WRITTEN PERMISSION OF THE AUTHOR OR PUBLISHER.

ALL PRODUCT NAMES, LOGOS, AND TRADEMARKS ARE PROPERTY OF THEIR RESPECTIVE OWNERS WHO HAVE NOT NECESSARILY ENDORSED, SPONSORED, OR APPROVED THIS PUBLICATION.

TEXT AND IMAGES AVAILABLE OVER THE INTERNET AND USED IN THIS MANUAL MAY BE SUBJECT TO INTELLECTUAL RIGHTS AND MAY NOT BE COPIED FROM THIS MANUAL.

COPYRIGHT THE LEETHAM TRUST 2012 ALL RIGHTS RESERVED

Thank You For Buying This Book !

I hope that you enjoy it

If you do, please be kind and review this book on Amazon.

This book is presented in Chapters, and Sections within Chapters. For each Chapter or Section, there may be Bonus Content that you can get from the links provided.

These pieces of Bonus content may be reports, videos or audios on the relevant topics, and allow you to receive much more information and detail, and understand it better, than just making this a huge book of boring text.

To find the Bonus Content, look for the Present Box icon

Bonus Content:

Bonus Content will usually be presented grouped together at the end of the section it supports and relates to.

To view the Bonus Content, use the link and coupon code provided at the end of the Introduction to register, then just click on/touch the links provided, and you will be taken to the www.askcharlyleetham.com or the www.websitesuccessaccelerator.com website to view it.

This guide has been written to aid small businesses and solopreneurs in understanding Search Engine Optimisation, how it can benefit your business and how you can achieve Search Engine Optimisation results by using simple, easy to follow steps.

If youve done any research into getting your site indexed and onto Page 1 of Google, youll know that the Gurus will have us believe that SEO is hard and that it takes forever to see your site indexed in the search engines, let alone on Page 1.

If you dont follow a certain formula, getting indexed, let alone on Page 1 of Google is an incredibly difficult task. However, from experience, I know that if you follow the techniques that I am going to share with you within this document, you will be indexed and have a high likelihood of being found on Page 1.

The techniques discussed in this book can be applied to any website however, many of the practical steps I provide are for use with a Wordpress website. I prefer to use Wordpress as a website platform, as it is easy to setup, configure and maintain. Additionally, there are a number of free plug-ins that you can use to aid in the optimisation of your website for search engines.

Bonus Content:

There are several video tutorials referenced in this book. To gain access to these tutorials visit:

http://websitesuccessaccelerator.com/get-ranked

and use coupon code: kd0998

Search Engine Optimisation (SEO) is the process of setting your website up to ensure that it is listed in the Search Engine Result Pages (SERPs) for the topics you want to be found for and have those results listed on Pages 1 or 2 preferably.

When creating a website, particular a selling or educational website, you want people to find your site when they search for a specific problem. For example , a 15 year old girl may be searching for a way to reduce the acne she is experiencing. You may have a great natural cure that is perfect for a young teen, and you want her to come your site to find that cure . By utilising correct SEO techniques, you will be able to ensure that not only is your site listed on the Search Engines, but the page with that specific cure is also listed.

When we talk about your site being listed in the SERPs, we are referring to getting it listed in the organic (or natural) search engine results, not the paid results and preferably on the first or second pages.

Looking at a Google Search Result Page, youll notice that Paid Advertisements (Google Adwords) appear on the right hand side of the page and sometimes at the top of the page. The organic results appear on the left hand side of the page.

Figure 1 Google Search Engine Results Page

To boil the information right down, Search Engine Optimisation is the ability to get your site listed in the Search Engines, for the keywords or keyphrases you choose , preferably on page 1.

Whilst you could leave the indexing of your website to chance, or utilise other traffic generating techniques like Social Media Marketing or Pay Per Click (PPC) advertising, spending the time to ensure that your site is optimised for the Search Engines is a worthwhile activity.

By optimizing your site for Search Engines, you are taking advantage of the free traffic that is generated through the Search Engines.

Proper Search Engine Optimisation requires you to undertake keyword research to find out what people are really searching for, how many searches are conducted and how much competition exists for that specific keyword.