Keith Schreiter - How To Build Your Network Marketing

How To Build Your Network Marketing Utilities Business Fast

Keith Schreiter

Tom Big Al Schreiter

Fortune Network Publishing Inc.

How To Build Your Network Marketing Utilities Business Fast

2020 by Keith & Tom Big Al Schreiter

All rights reserved, which includes the right to reproduce this book or portions thereof in any form whatsoever.

Published by Fortune Network Publishing

PO Box 890084

Houston, TX 77289 USA

Telephone: +1 (281) 280-9800

ISBN-13: ISBN: 978-1-948197-60-1

Big Al Resources

I travel the world 240+ days each year. Let me know if you want me to stop in your area and conduct a live Big Al training.

http://www.BigAlSeminars.com

Download your free ebook and audios now!

Perfect for new distributors. Perfect for current distributors who want to learn more. Youll also get the free weekly Big Al Report.

http://bigalbooks.com/free

Other great Big Al Books available at:

http://www.BigAlBooks.com

Preface

Do we sell phone service? Electricity? Gas? Internet service? Some other essential service?

If we do, this book will be a treasure trove of ideas on how to get our prospects to become customers or distributors. We can choose which ideas fit our business, or fit our personalities.

Not every idea here will be the perfect idea for the perfect situation. Many states and countries have varying laws, and of course, our companies have varying offers. But all it takes is one good idea to change our business and our income forever.

In this book we will cover the right things to say and do for our services and for our opportunities. Remember, it is not the quantity of ideas that we learn that makes the difference. It is the quality of the ideas that we actually put into practice. So while many things here may sound good, it wont matter unless we put them to use in our business.

Utilities and essential services are intangibles. These are difficult things for our prospects to touch and feel. That is why having the right words makes a difference. The words we say can create pictures and feelings in our prospects minds.

Lets get started right away with some great things to say and do.

Decisions.

We joined a career in the decision-making business. Our company provides the services, the billing, the website, the lawyers, the customer service departments, and do everything for our customers.

In fact, our company can do everything except one thing:

Get prospects to make a yes decision to become a customer or to join as a distributor.

And that is why our company needs us.

Here is the partnership. See if it seems fair.

The company does almost everything. All we have to do is get yes decisions from our prospects.

Wow! This is a great partnership. Why?

Because our job is easy. Once we learn how prospects make decisions, we can build a huge business in record time. Getting new customers? No problem. Getting new team members? No problem. When we know how to get decisions, our part of this partnership will be easy.

So the obvious question is, How do prospects make decisions?

Well, the answer might surprise us.

Once we know how prospects make decisions, everything changes for us. We will have the precise skills to get quick decisions. This pays off, giving us a financially rewarding career.

So, lets get down to business.

This is not how people make decisions:

They wait for lightning to strike them.

They listen to the little voices in their heads.

They wait for a flash of inspiration or a sign.

15,000 reasons for, and 14,000 reasons against.

They sit through a 30-minute presentation, watch videos and look at PowerPoint slides, listen to testimonials, and at the end of the presentation, they carefully weigh the pros and cons, and then make a logical decision based upon the facts.

Well, this might be what others have taught us, but the reality is much different.

If we knew exactly how humans made up their minds, how much would that be worth to us?

Millions.

And that is why we should continue reading.

Here is the short story.

The science of decision-making is an enormous subject. We wont go there in this book. All we need to learn are four simple steps to get our prospects to make a decision, so we have a successful network marketing utility business.

Step #1. Build some rapport first. If our prospects dont trust us or like us, it will end badly. Nothing we can present will make much difference. Thankfully, we only have to spend a few seconds on this step to get the trust and belief we need.

Step #2. Ice breaker. Now that our prospects will listen to us, we can introduce our business into a social conversation. Many times our prospects will make their final yes decision here, based on how we describe our business. Yes, it can be over that quickly.

Step #3. Closing. After we give our prospects a brief hint about our business in our ice breaker, they will have some pre-existing programs in their minds. They could have a program that means they enjoy saving money. They could have a program that they deserve to earn more money. For these prospects, a yes decision is instant. And for others, we can prompt them to make a yes or no decision with just a phrase or two.

The above three steps might take 15 seconds. Relax. It is hard to believe now, but we will see how it works in this book.

Step #4. If the answer to Step #3 is yes, then and only then will we give a presentation. But the presentation is after the yes decision, so we will only make presentations to people who want to buy or join.

And that is it. Our presentation could take as little as 15 seconds, or as long as our prospects want. In this book we will cover lots of mini-presentations that only take a few sentences.

Now, back to the short story.

We will learn these four little steps, and we will get yes decisions.

So get ready for more customers and team members.

But first, we need to find people to talk to!

But, but who can I talk to first?

Before we can follow the four conversation steps, we first need someone to talk to. So how do we get an appointment to talk to others?

Lets take a look at the three types of prospects.

First, our relatives and close friends.

There is an old saying, Dogs know who to bite.

Our relatives and close friends can smell a salesman from a mile away. They sense desperation and an agenda. So if they are going to sense our agenda, what should our agenda be?

To try to sell them something? That might make a bad impression.

To try to help them? Now, that is going to go over well with them.

Before we talk to our close relatives and friends, lets think about our agenda. What is an agenda? It is our intention or expected outcome.

Prospects notice our body language, our micro-facial expressions, and our tone of voice. Whatever our chosen agenda, it will shine through. Our agenda will have more impact than the actual words we say.

Before we say our first words, lets establish our agenda in our minds. We should think:

I want to help them.

I will offer an option.

They can decide if this option works for them now, or not.