Marty Weintraub - Killer Facebook Ads: Master Cutting-Edge Facebook Advertising Techniques

Advance Praise for Killer Facebook Ads : Master Cutting-Edge Facebook Advertising Techniques

With humor and incredible intelligence, Marty and his team of Facebook Ads experts take you from Kindergarten to Grad school in this incredibly comprehensive review. The aimClear team twist and bend Facebook ads, making the average search marketer scream for mercy. This is a book my team has been waiting for. You can be sure well have many a dog-eared copy floating around our office.

William W. Scott, Search Influence

Martys skills and knowledge of Facebook are only matched by his creativity and ability to think outside of the box. Martys no fear approach to marketing and trail campaigns is what has set him apart from any other marketer who deals with Facebook PPC; he is a true genius. Marty is a burst of energy, and this book is Marty on paper. His personality and passion for what he does jump out at you in each information-packed page. After reading this book, if you have never met Marty, you will feel like he is an old buddy that you have known for years.

Michael Streko, Co-Founder/Owner, KnowEm.com, LLC

OMGMarty Rocks! Hes the Facebook ad master! You need this book.

Bruce Clay, Founder and President, Bruce Clay Incorporated

Marty Weintraub of aimClear is one of the industrys shining stars. His research, clients, and results speak for themselves. No one has ever seen Marty speak and not come away in awe of the passion, dedication and deep expertise he shines.

Rand Fishkin, CEO and Co-Founder, SEOmoz

Marty blew me away the first time I heard him speak. His energy, passion, and unique view on how to harness the power of social media to drive tangible results for customers was music to my ears. It was social media marketing love, and now you can get his wisdom in this book!

Brad Robertson, President, GannettLocal

For years, Martys obsession with innovation has inspired me to be a better marketer, and his dedication to Facebook Ads and the potential they hold is no exception. His depth of knowledge in Facebook Ads is unparalleled, and his ability to distill it down into actionable steps that anyone can maneuver is nothing short of genius. If you have something to sell online, Facebook advertising simply cannot be overlooked, and subsequently I would argue neither can this book. It will surely be the first great guidebook written for anyone looking to make money online with Facebook Ads.

Joanna Lord, Director of Customer Acquisition, SEOmoz

Marty Weintraub wows conference crowds, writes a digital marketing blog thats chock-full of tangible tips, and teaches Facebook training sessions that are more useful than any others Ive attended (Ive been to many). Specific, how-to details are Martys stock-in-trade, so its no surprise his first book is filled with them. Theres no fluff or platitudes here. He offers well-researched insights and step-by-step guidelines for setting and meeting goals, creating ads, branding, targeting, community building, conversion tracking and a lot more. Ill be adding Killer Facebook Ads to the reading list for my Social Media Marketing class at Portland State University.

Carri Bugbee, Adjunct professor, Portland State University, President, Big Deal PR

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Copyright 2011 by John Wiley & Sons, Inc., Indianapolis, Indiana

Published simultaneously in Canada

ISBN: 978-1-118-02251-1

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